The Westin
Luxury waterfront hotel in Kelowna, BC
The concept of ‘living life in full colour’ was the inspiration behind the Westin Kelowna brand and marketing campaign. Images and colours combined to reflect the endless natural and hotel amenities to be offered at this luxury waterfront hotel. The colour swatch visual device reinforces the idea of living a colourful life.
Deliverables:
• Brand Guidelines
• brand assets
• discovery guide
• floor plans
• interior design packages
• stationery
Responsibilities:
• concept and design
• campaign execution