• Destination Marketing Is:

    LURING AMERICANS UP FOR A DIRTY WEEKEND

That is What We Do.

At Pear Agency, we specialize in creating authentic connections that bring people and destinations together.

With the stunning unique landscapes along Canada’s west coast as our backdrop, we craft marketing strategies that inspire unforgettable, heartfelt experiences.

Our team consists of entrepreneurs, experts, Gen X, and Gen Y critical thinkers. We have one thing in common – an ability to create emotional connections.

Contact SaladBar Group today to transform your destination into a must-visit experience that resonates with travelers from around the world.

Let's Talk

Destination Marketing Experience:
Proven Success Across BC

We’ve partnered with diverse destinations throughout British Columbia, helping them elevate their brands and boost their local economies.

Let us create a turnkey program tailored to your needs, delighting and engaging tourists, business travelers, and event planners alike.

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WHY PEAR?


Fresh Perspectives
Our approach to destination marketing ensures that we act as an official tour guide for the destinations we represent. We know how to create compelling narratives that engage and captivate audiences.

Decades of Experience
Our team comprises experts with over 70 years of combined destination marketing experience who lead a dynamic team of senior-level strategists and digital natives. Together, we bring best practices and big-picture thinking to every project, ensuring unparalleled results.

Passion for All Communities
As proud residents of BC’s Sunshine Coast and Vancouver Island, our team’s love for rural living informs our work. We understand the unique charm and challenges of smaller communities, having lived in places like the Comox Valley, Lethbridge, and Village Bay. This connection fuels our commitment to showcasing the best of the west.

Outdoor Enthusiasts
From hikers and kayakers to skiers and photographers, our team lives the experiences BC destinations offer. This first-hand understanding allows us to authentically highlight the beauty and adventure of your location.

Results-Driven Strategies
Our integrated marketing campaigns are designed to elevate your destination’s brand and reflect its core values and identity. Leveraging our creativity and digital marketing expertise, we drive engagement, increase visibility, and foster genuine connections with your audience.

DESTINATION MARKETING
SERVICES

 

Strategic Marketing and Planning

Authentic Storytelling and People2People Marketing

Advertising Campaigns and Design

Brand Strategy and Development

Web Design and Development

Content Creation and Production

PR and Media Relations

Media Planning and Buying

Analytics and Data Insights

Digital and Social Media Marketing

Cultural Representation