Precision Parts Manufacturer
The previous Pazmac site was graphically strong and branded well but it lacked humanity. It is, after all, the people behind the technology that make Pazmac a leader in the manufacturing space.
In close collaboration with Pazmac’s senior management, we orchestrated a 3-day video and photography shoot that captured the heart and soul of the ‘humans’. The resulting intro and recruitment videos put the staff front and center in a way uncommon in the manufacturing sector. The still photographs added the much-needed humanity to the website and inbound marketing efforts.
• brand evolution
• website design
• photo library
• two 3-minute company culture videos
• dashboard customization