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Pear Agency Inc.

WorkSafe BC

Every day in British Columbia roadside workers are at risk of being injured or killed due to a lack of driver care and attention in Cone Zones. To address this issue, WorkSafeBC introduced a province-wide campaign aimed at getting drivers to slow down and be aware when they see orange cones. The strategy and concept worked to gain empathy and understanding for why they should do so.


Bill Downie: Creative Director + Art Director


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Offices

Vancouver
Victoria
Sechelt

604 989-1750
bill@pearagency.ca

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We acknowledge and respect the Shíshálh, Skwxwú7mesh, Lekwungen and W̱SÁNEĆ peoples on whose traditional territory we live and work.

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  • Home
  • About Us
  • What We Do
  • Our Work
  • Contact Us

Offices

Vancouver
Victoria
Sechelt